Welcome to the First Coast

Welcome to the Bold City

Welcome to the River City by the Sea

Christmas in St. Augustine: Nights of Lights and Beyond

St. Augustine, the nation’s oldest city, is just a short drive away from metro Jacksonville. With a true sense of ...
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Sparkliest Christmas Lights in Jacksonville, Florida

Fall on the First Coast is almost in the rear view mirror and it's time so start getting ready for ...
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souvenirs in jacksonville

10+ Unique Jacksonville Souvenirs & Gifts to Get Your Friends

Looking for something special to take home or in search of a fun gift from your trip? Check our picks ...
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Meet JAX Traveler We Love The First Coast!

We're Jacksonville natives who've traveled the world but it's true what they say, there's no place like home! We're here to share the best of JAX, St. Augustine, Amelia Island, and all parts between.